Chicago, IL, May 17, 2017 – VentureFuel, the go-to innovation resource for Fortune 500 advertisers, opened their first Chicago office today and added brand maven Kelly McCabe, as the SVP of Brand Partnerships, to oversee partnerships with advertisers and agencies throughout the Midwest.
Throughout her decorated career, McCabe has consistently provided strategic emerging media & marketing solutions that engage highly elusive consumers. She has worked with some of the world’s leading brands – including Fiat Chrysler Automobiles, McDonald’s, Unilever, Target, & Kellogg’s – to help them connect with consumers in an always evolving technology driven marketplace. Most recently, McCabe was the Industry Director at xAd, providing real-time, location-based marketing solutions. Prior she was the VP of strategic solutions at Crowd Tap as well as EVP at Zoom Media & Marketing and a co-founder of GoCard.
“At VentureFuel, we are committed to helping brands connect with consumers in new ways that breakthrough the mundane media clutter by using innovation and technology to over-deliver on KPIs,“ said Fred Schonenberg, founder of VentureFuel, Inc. “Kelly’s world-class track record of delivering client-focused results across a number of emerging media platforms made her the perfect person to lead our Midwest efforts and further help accelerate the emerging innovators we represent.”
On joining VentureFuel McCabe said, “I love being able to provide solutions for brands. Giving them new ways of inspiring elusive consumers to drive real business results. To be able to tap into VentureFuel’s Global Innovation Network of founders, VCs, and incubators to find specific solutions for each brand – quite honestly, it is just something I had to be a part of.”
Headquartered in New York City and with offices in Los Angeles and Bentonville, VentureFuel grew over 400% over the past year working with over 60 blue chip brands to deliver new innovations. Their motto is accelerating emerging media by delivering what’s next, now. They specialize in fields as diverse as AI, AR, VR, experiential opportunities and unique digital platforms.
About VentureFuel, Inc.:
VentureFuel, Inc. enables brands to connect with consumers in new ways through new technology and emerging media opportunities curated from their Global Innovation Network of founders, investors, research labs and incubators. VentureFuel fuels the growth of these new ventures by facilitating partnerships with Fortune 500 advertisers. Learn more at venturefuel.net or call Fred Schonenberg 212.729.3622.