How do you bring the entrepreneurial mindset to a large organization to drive change and unlock growth from within?
Meet Elizabeth Bieniek – she pioneers internal startups for Cisco's multibillion-dollar Collaboration & Security business using her expertise in building empowered teams that effectively navigate internal corporate workings to operate like a startup & deliver bleeding-edge products & solutions inside of the parent company.
In this podcast episode, we sit down with her to talk about intrapreneurship and the Metaverse.
Solving Corporate Challenges VIA STARTUP COLLABORATIONS
Through partnerships with startups and new technologies, we help our clients accelerate growth, obtain customer learnings and provide disruption insurance. Build for tomorrow with results today.










































Global Innovation Community
500+ VCs, Seed Investors, Accelerators, University Labs and Scouts grant us unparalleled, advanced access to relevant solutions. Our team of unbiased corporate strategists build custom programs, select vetted partners and optimize to deliver results.
Win-Win Results. 100+ innovation programs resulting in over $12m in revenue for startups now collectively valued at over $2bn.
VentureFuel Client Results: Major CPG
18.7% Sales Lift
VentureFuel Client Results: Major Alcohol Brand
5x Purchase Intent Lift
VentureFuel Client Results: Major CPG
9.3% Brand Lift
VentureFuel Client Results: Major CPG
22.8% Engagement (4x industry avg)
VentureFuel Client Results: Major CPG
73% Lift in Brand Consideration
Startup Entry
Current programs
The venturefuel visionaries
Visionaries are defined as having extraordinary foresight and imagination. Those who can see what isn't there. They can imagine the unimaginable and they have the grit to make it happen. Business Visionaries are the change-agents embracing new opportunities to drive outsized results. From the C-Suite to the up-and-coming disruptors, they are blazing new paths, discovering inventive solutions and powering the future. Join us each week as we speak with these Visionaries on our podcast: the entrepreneurs, investors and corporate leaders driving transformative change across business and society.
Cisco's Elizabeth Bieniek
by Vanessa Rosado | 2022–04–13
Heywell Co-Founder Britt Dougherty
by Vanessa Rosado | 2022–03–23
In this podcast episode, we speak with Britt Dougherty, Co-Founder of heywell, about making wellness simpler & more accessible for everyone, their new flavor that was an award finalist for the Best New Beverage of 2022 at Expo West, and how she and Co-Founder Ashley Selman went rogue to start their company.
Previously, Britt and Ashley held Senior Vice President positions at MillerCoors.
They found that wellness solutions often prioritized function over flavor, and wanted to make something that was good for them, delicious, and inclusive. heywell is proud to be a certified women-owned business, and as part of their mission, they donate 1% of sales to nonprofits advocating inclusion.
The Martin Agency CEO Kristen Cavallo
by Vanessa Rosado | 2022–03–16
Can you be a cool swashbuckling mom and a visionary CEO? Once you meet Kristen Cavallo you will know it is possible.
In this podcast episode, we speak with Kristen Cavallo, CEO of The Martin Agency, about leveling the playing field for women in leadership and tying diversity to business goals.
The Martin Agency is Adweek's US Agency of the Year for 2 years in a row.
Kristen creates impactful ideas for clients like GEICO, Oreo, UPS, Old Navy, and Doordash, and she was on the very first panel of Rogue Women I. She is on a mission to fight invisibility through breakthrough work, inclusive culture, and eradicating the wage gap by race and gender.
Profitero President Sarah Hofstetter
by Vanessa Rosado | 2022–03–09
In this podcast episode, we speak with Sarah Hofstetter, President of Profitero, about how to future-proof your business, the opportunities for omnichannel marketing, and how to continuously pivot to serve clients better.
Profitero is the leading global eCommerce intelligence platform.
Previously, Sarah spent 13 years at award-winning advertising agency 360i, most recently as Chairwoman and CEO, growing the agency from $5M to $180M by continuously pivoting company offerings to be aligned with changes in consumer behavior.
She currently serves on the Board of Directors of Campbell Soup Company and is the host of the Brave Commerce podcast.
Ventures To Watch
We evaluate thousands of emerging technologies and pioneering startups from around the world. Each week we highlight one that we believe can drive significant value for corporations.
Alphonso (LG Ads) enables smarter connected TV advertising. As the market leader in TV data and measurement software, Alphonso provides brands and agencies with real-time ad campaign measurement, closed-loop attribution for TV ads and TV audience extension across digital devices. Their success has not gone unnoticed, with LG recently investing $80M to leverage their software, data analytics and media activation capabilities across LG's home entertainment products. Listen to our conversation with Co-Founder Raghu Kodige on Apple or Spotify.
Description
Alphonso (LG Ads) enables smarter connected TV advertising. As the market leader in TV data and measurement software, Alphonso provides brands and agencies with real-time ad campaign measurement, closed-loop attribution for TV ads and TV audience extension across digital devices. Their success has not gone unnoticed, with LG recently investing $80M to leverage their software, data analytics and media activation capabilities across LG's home entertainment products. Listen to our conversation with Co-Founder Raghu Kodige on Apple or Spotify.
Reason to Believe
Electronics giant LG invested more than $80M in Alphonso in January 2021 to beef up its advertising business by leveraging Alphonso's software in its products. Their software offers not just advertising optimization, but analytics for brands and broadcasters.
Links
Recent news on the LG investment via WSJ. Listen to our conversation with Co-Founder Raghu Kodige here.