If you love something that much, you're going to find a way around it. But you have to be able to partner with great people like VentureFuel and other people that I've met who you can actually kind of encourage you, support you, and push you along that journey and be like, hey, that's not a wall. That's a door that's close. We're going to open it. But it's not a brick wall that's impossible to knock down.
We have been very fortunate to grow a lot since the competition. In terms of new products, we just this week actually officially released our vanilla or French vanilla and our vanilla latte. So a French vanilla, vanilla latte, two new SKUs. We're now officially at five total SKUs. And we also do have a four pack in select locations in our locality, but still have a long way to go. But it's been a lot of quick and exciting growth for us and excited for 2023.
Within two months of the program, we were able to raise a small pre-seed round of funding from a small group of investors, including MassMutual and Gary Hirshberg, the founder of Stonyfield. With that, we were able to reformulate, rebrand, and relaunch super brows upcycled certified sparkling fresh way beverages online in October of 2021.
VentureFuel has been a game changer. Their unique knowledge of the industry, how it all fits together and how best to present our brand has been crucial to the acceleration of our success. They did more for us in five weeks than we previously did in four years as a company.
VentureFuel was able to persuade blue-chip brands to invest in our museum that had never existed before and found the right brands for our space as well as significant revenue on a tight time-line.
VentureFuel greatly accelerated our ad revenue and exposure in the marketplace. It's like having a dynamic senior sales team trained and ready for instant activation. Couldn't recommend their capabilities more.